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Ladyhawk recognized by the North Bay Business Journal

Honored to have been nominated and selected by the North Bay Business Journal’s Women in Business Award. There were over 52 women were nominated and 25 winners were selected based on leadership roles, vision, and community involvement. The awards gala will be held on June 29th at the Hyatt Vineyard Creek in Santa Rosa. You can […]

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Three Thoughts Thursday

Dear Readers!! For this installment of #ThreeThoughtsThursday, the following is what has been on my mind and wanting to share for the past few weeks! Terry Tempest Williams – The Hour of Land: A Personal Topography of America’s National Parks “Our kinship with Earth must be maintained; otherwise, we will find ourselves trapped in the […]

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What’s the best resources for industry insights?

This week, the OIWC is hosting a webinar to discuss cultivating your “it” factor. I am excited to hear insights from leaders in the outdoor and bike industry discuss “speaking the language”. Earlier this year I was asked by the OIWC to be on a panel to discuss, why trends and insights matter and how to […]

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Let’s make your resume standout!

“I need a job!” I got this phone call from one of my friends and industry colleagues last week. I started to ask questions on what happened and all she could say that turnover was high and they are doing reorganization. I wish I could say that this is uncommon right now in the industry, but […]

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#Parks4Kids

This National Park System is celebrating it’s 100th birthday and will be highlighting the achievements of the past, but importantly will be focused on the future. In honor of the Centennial the NPS will be launching the “Every Kid in a Park” program. The program is open to every 4th grader in U.S. and they […]

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Dawn Patrol Gratitude

That moment when you reach the top of the peak and you look over the horizon and see the alpenglow hit the tops of the mountains. One by one, each peak takes on a whole new look, richly colored hues enhanced by red glowing bands of clouds reflecting over the mountain range. As we climb […]

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#iamladyhawk – Hannah Van Arsdell

The inspiration for #iamladyhawk is to feature woman that I have met over the years that are crushing the outdoor and active lifestyle industry. You may not know these up and coming leaders, but believe me you will! These woman are putting their passion first, authentically, and without any apologies along the way. I am […]

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Are Turquoise Boxes that awesome?

I might be exposing the sorority girl in me, but yes, I have one of those coveted shiny silver Tiffany necklaces. The feeling of opening that beautiful turquoise box, untying that satin ribbon, and seeing what sparkly charm is on the end of the necklace – so awesome. Confession, I actually have eight of them […]

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Run to the Hills

There seems to be a trend with my blog post titles, referencing rock and roll songs, but really I can’t help it. I had a great SIA trade show with a number of successful meetings, presentations, and was featured on the cover of the SIA Daily as a “Women to Watch” – couldn’t have asked […]

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The Power of a Thank You Note

After each Christmas or Birthday, one of the things I had to do growing up was sit at the kitchen table and write thank you notes. This was a non-negotiable to my mom (#mamatong), and when you’re in 2nd grade, the time it took to write each note seemed like an eternity (sometimes it was). […]

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